MICHIGAN 7-ELEVEN LOCATIONS NOW OFFERING AGUA PLUS

APRIL 27, 2023 – Agua Plus is pleased to announce the addition of several 7-Eleven convenience stores in the state of Michigan to the growing list of retail locations offering Agua Plus to their customers. In-house Agua Plus Community Engagement reps in concert with the Great Lakes Wine & Spirits DSD team continue to drive massive growth across the state of Michigan, delivering and setting up multiple new accounts each and every day. The addition of 7-Eleven locations represents the fruit of progress from efforts focused towards facilitating the onboarding of larger chains.

“7-Eleven is one of the nation’s largest chains. Period. They represent the pinnacle of accessibility in that we can all find one nearby in almost any city or town.” said National Sales Director George Zrinyi. “National mandates with large chains all start by cracking the door of local regions so this is a great start in the right direction for accelerating the reach of Agua Plus in 7-Eleven locations across the country. Our focused regional approach will pave the way for national and ultimately global mandate opportunities. ”

The addition of Agua Plus alkaline water with All-Scratch!® technology aligns perfectly with one of the founding principles of 7-Eleven to “Give the customers what they want, when and where they want it.”; and what more and more customers want these days is Agua Plus. The primary driver of this trend is the growing awareness of the innovative, integrated label technology that allows customers to scratch their name, initials or any kind of identifying mark directly onto the bottle in order to solve the issue of bottle confusion.

George added, “Almost every store that one of our team members enters tends to place an order as soon as they realize what makes Agua Plus so unique! It sure makes each day fun when it’s filled with wins and a growing list of retail locations. I really sense that the retail demand is beginning to snowball as it takes on momentum of its own and grows exponentially each month. There are 204 7-Eleven stores in Michigan state that Agua Plus will tackle first, but just under 10,000 in the country and over 71,000 across the globe! So we have a huge opportunity to roll this momentum into availability at a lot of locations. All of which have high traffic and visibility.”

7-Eleven continues to grow at an astounding rate, having also added the Ohio based Speedway stores which provided an additional 3,800 locations. With global revenues touching nearly 80 billion dollars, the countries and regions with a 7-Eleven presence include Canada, Mexico, Japan, Thailand, South Korea, Taiwan, China, the Philippines, Singapore, Malaysia, Viet Nam, India, Israel, Cambodia, Australia, Norway, Sweden, and Denmark. 

If you are a retailer looking to be serviced by a DSD distributor that offers Agua Plus, please feel free to reach out to info@plusbrand.com in order to be connected with one in your region. Plus Brand is committed to supporting wholesale customers with localized marketing and brand awareness campaigns to build demand within the regions served.