SEPTEMBER 29, 2023 – Plus Brand Industries is pleased to share that our premium alkaline water, Agua Plus, has been rated 100/100 on the app Yuka!
Yuka is an independent application that launched in France back in 2017. Brothers Benoit and François Martin, along with their friend Julie Chapon, co-founded the app in order for customers to make healthier choices and better understand product labels.
Yuka’s scoring is based on 3 criteria:
Nutritional quality (60% of the score)
Presence of additives (30% of the score)
Organic dimension of the product (10% of the score)
The nutritional quality of a product takes into account calories, sugar, salt, saturated fats, protein, fiber, fruits and vegetables. Additives are assigned a risk level based on various studies. Green indicates a product is risk-free, yellow is limited risk, orange means moderate risk, and red indicates a hazardous additive. The organic dimension is simply a bonus given to products labeled as organic.
With 2.5 million products currently on the app, and 1,200 new products added every day, it is no easy feat to achieve a perfect score on Yuka. We are proud to say we are one of only a handful of water brands to receive a 100/100.
Visit the app store to download Yuka today and enjoy the ability to quickly check up on the products you are considering purchasing while on-the-go.
If you are a retailer looking to be serviced by a DSD distributor that offers Agua Plus, please feel free to reach out to info@plusbrand.com in order to be connected with one in your region. Plus Brand is committed to supporting wholesale customers with localized marketing and brand awareness campaigns to build demand within the regions served.

